Instagram, TikTok, Facebook and LinkedIn are read in different moods. A caption that feels natural in one place can feel out of place in another.
- Instagram: a short story, a few relevant hashtags, one clear question.
- TikTok: a hook in the first line, then keep it very short.
- Facebook: a little more context, written like a note to friends.
- LinkedIn: professional and calm, about what you learned rather than what you sell.
Keep the facts the same
Change the tone and the length, never the facts. Price, product details and claims should be identical everywhere, and checked against your company's current materials.
This article is general information, not legal or business advice. Always follow your company's own rules.